Newsletter Analysis & Insights

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Subscriber Count

2,200

Av. Monthly Revenue

Av. Monthly Expenses

200

Founded

2025

Description and Details

Established three-times-weekly newsletter serving Washington, DC residents with curated local news, restaurant openings, events, and sports coverage. Built for insiders, not tourists—covering arts, culture, dining, and neighborhood happenings across the DMV (DC/Maryland/Virginia) region. Six months of consistent publishing with a loyal, engaged subscriber base ready for monetization.

Open Rate

54%

Click Rate

2.5%

Churn Rate

Frequency

semi-weekly

No. of Issues Written

Write time/issue

1.5 hrs

Words/ Newsletter

3000

Acquisition Via

Organic

Hosting Platform

Business Analysis

Strengths

This newsletter was built audience-first, prioritizing engagement over early monetization—which is why the open rate is exceptional but revenue is minimal (~$120/year current). Ideal for: Local media operators, DC-focused businesses seeking a direct audience channel, newsletter portfolio builders, or creators wanting to skip the list-building phase in a premium geographic market.

Opportunities

The right buyer inherits: A proven, engaged DC-area audience with verified interest in local dining, events, and culture A high-value demographic (DC metro: affluent, educated professionals) No existing sponsor commitments—full flexibility to set ad rates and pursue partnerships A turnkey format that's ready to publish immediately

Audience Insights

Geographic Audience

Newsletter Country of Origin: United Kingdom

United States

100%

Gender Demographics

60%40%0%

Male

60%

Female

40%

Unknown

Age Demographics

25-34 yrs

35-44 yrs

10%

45-54 yrs

15%

55-64 yrs

20%

65+ yrs

50%

What's Included in This Sale

Assets

Domain Name

Subscriber List

Back-Catalog of Email Campaigns

Hosting Platform Ownership

Website

Social Media Accounts

Name and Branding

Trademark

Support

1 Month of Limited Support