Newsletter Analysis & Insights

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Subscriber Count

12,000

Av. Monthly Revenue

Av. Monthly Expenses

Founded

2025

Description and Details

Newsletter with the latest real estate news stories and homes for sale.

Open Rate

50%

Click Rate

3.72%

Churn Rate

0.5%

Frequency

monthly

No. of Issues Written

Write time/issue

1 hrs

Words/ Newsletter

1000

Hosting Platform

Business Analysis

Strengths

This newsletter has established a clear niche as a modern, digestible, and culture-aware real estate newsletter that simplifies complex market trends for a younger, financially literate audience. Its tone is sharp, data-driven, and accessible, blending macro housing insights with global market stories, lifestyle elements, and unique “Squeez of the Day” features that set it apart from traditional real estate publications. This differentiated voice creates an experience that feels more like a premium media brand than a typical newsletter. The newsletter benefits from built-in distribution advantages through the Short Squeez and Overheard on Wall Street ecosystem, allowing it to grow at near-zero CAC and tap into an already engaged readership interested in investing, markets, and wealth-building. Its consistency, clean format, and curated storytelling style contribute to high open rates and strong audience retention.

Opportunities

This newsletter has substantial room to evolve into a broader real estate media platform. There are clear opportunities to introduce new revenue streams, including sponsorships from property platforms, lenders, proptech startups, interior design brands, mortgage marketplaces, and investment firms targeting millennial and Gen Z buyers. The audience demographic aligns extremely well with advertisers seeking financially engaged readers on the path to homeownership or property investing. There is also room for product expansion: hyperlocal editions for major cities, premium deep-dive market reports, interactive dashboards, city guides, and a rental or property-investment “Deal of the Week.” Long term, City Squeez can extend into podcasts, video content, and partnerships with real estate agents, developers, and mortgage brokers.

Audience Insights

Geographic Audience

Newsletter Country of Origin: United States

United States

82%

Gender Demographics

Gender demographics data is not available for this newsletter.

Age Demographics

Age demographics data is not available for this newsletter.

What's Included in This Sale

Assets

Website

Subscriber List

Support

1 Month of Limited Support