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Subscriber Count

18,500

Av. Monthly Revenue

847

Av. Monthly Expenses

769

Founded

2023

Description and Details

Ready-to-apply AI tactics delivered every Saturday to help marketers get wins on Monday. Consumed in 7 minutes or less. 18,558 subscribers, built entirely through organic and warm recommendation channels, no paid acquisition. Trailing twelve months: $10,205 from direct sponsorships, CPC placements, and recommendation revenue. Why we're selling: Tactics is the third title in a three-newsletter portfolio. Advertisers cap what they spend with us and allocate it to the two larger publications, so Tactics has never competed for its own budget. Independently owned, it would. Included: the list, the brand, the freelance writer who knows the format, a Paved profile with real sponsorship history. Hands-on transition support: migration, sending address setup and warmup, recommendation and boost placements in the other two newsletters while the buyer builds their own channels, support calls covering both the technical and the strategic sides of running a profitable newsletter business.

Open Rate

46%

Click Rate

1.5%

Churn Rate

0.2%

Frequency

weekly

No. of Issues Written

162

Write time/issue

2 hrs

Words/ Newsletter

1400

Acquisition Via

Ads

Hosting Platform

Other

Business Analysis

Strengths

It delivers practical, immediately usable marketing tips, a format readers open week after week rather than skim like another news roundup. The audience was built entirely through organic and warm recommendation channels, never paid acquisition: 18,645 subscribers who arrived via referral from publications they already trusted. Content operations are already solved. The freelance writer knows the format and the audience, produces four editions a month at a fixed, predictable cost, and is available to continue under new ownership. It also comes with an established Paved profile carrying real sponsorship history and reviews, which a new newsletter simply cannot buy, plus hands-on seller support through the transition, including sending-domain setup and warm-up.

Opportunities

It has run as the third publication in a portfolio, which caps what it can be. A dedicated owner has room in several directions we never had time for: Services sold into the list: AI consulting, implementation, audits. The readers are marketers actively hunting for tools and tactics, which is a warm market for done-for-you work. Sponsored deep dives. Advertisers asked for long-form, single-topic editions, and we never had capacity. They can price well above standard placements. Paid training or a course because the practical-tips format is already the free version of exactly that. Promoting owner-operated tools or products directly, with no house-ad opportunity cost. Direct sponsorship revenue has headroom too: inside our portfolio, advertisers allocated capped budgets to the larger titles and treated Tactics as the residual. Sold independently, it competes for budget on its rather than against its stablemates.

Audience Insights

Geographic Audience

Newsletter Country of Origin: Austria

United States

60%

United Kingdom

10%

Gender Demographics

Gender demographics data is not available for this newsletter.

Age Demographics

Age demographics data is not available for this newsletter.

What's Included in This Sale

Assets

Name and Branding

Subscriber List

Back-Catalog of Email Campaigns

Support

Long Term Support and Consulting as Needed