Newsletter Analysis & Insights

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Subscriber Count

75,000

Av. Monthly Revenue

1,100

Av. Monthly Expenses

250

Founded

2024

Description and Details

CFO Executive Insights is a curated publication for finance leaders who want to stay ahead of the trends shaping corporate finance, capital strategy, and executive decision-making. Each edition delivers actionable insights on FP&A, treasury, M&A, accounting automation, SaaS finance, and leadership best practices — helping CFOs and senior finance executives make smarter, faster strategic decisions in a changing economy.

Open Rate

43%

Click Rate

1.5%

Churn Rate

0.25%

Frequency

semi-weekly

No. of Issues Written

101

Write time/issue

1 hrs

Words/ Newsletter

1500

Acquisition Via

Organic

Hosting Platform

Business Analysis

Strengths

CFO Executive Insights has a highly engaged, premium subscriber base of senior finance leaders — primarily U.S.-based CFOs, VPs of Finance, etc. Engagement rates consistently exceed industry averages, with strong open and click performance that reflects audience trust and loyalty. The content stands out for its clarity, actionable insights, and direct relevance to strategic finance decision-making. This quality of readership and engagement makes it an ideal platform for B2B advertisers and sponsors targeting senior finance professionals.

Opportunities

Although CFO Executive Insights is not our core business, the publication has proven strong monetization potential with limited time investment. We recently began moving off the Beehiiv ad network and testing direct and affiliate sponsorships, which are already generating significantly higher revenue per send. January 2026 is projected to deliver roughly $1,500 in sponsorship and affiliate income from only a handful of placements. With dedicated attention to outbound sponsor sales, expanded ad inventory, and deeper integration with finance-tech brands, this could scale quickly. The infrastructure and audience are in place — what’s missing is the focused time and team to fully capitalize on the opportunity.

Audience Insights

Geographic Audience

Newsletter Country of Origin: United States

United States

98%

Canada

Gender Demographics

Gender demographics data is not available for this newsletter.

Age Demographics

Age demographics data is not available for this newsletter.

What's Included in This Sale

Assets

Subscriber List

Support

1 Hour Hand-off Call